Dierbergs Expands Partnership with Rosalita’s Cantina

Now Offering A Ready-To-Drink Margarita In Stores

 

ST. LOUIS, Missouri – May 27, 2022 – Dierbergs Markets is introducing a new addition to their exclusive line up of Rosalita’s Cantina products: their house-recipe margarita. The local restaurant, Rosalita’s Cantina, has gained notoriety for their margaritas during their many years in business. The new margarita is ready-to-drink, locally made and bottled, and crafted with premium ingredients. Now, Dierbergs customers can bring the fiesta home, available in a 1.75ml bottle just in time for the long weekend.

“Last year we launched the Rosalita’s chips and dips. The response from our customers was so incredible, we got straight to work on creating a take-home version of their margarita,” says Greg Dierberg, CEO. “For over a year, we’ve been working hard to get this on our shelves. Developing this margarita has been a labor of love: countless taste tests, approvals from the Bureau of Alcohol and Tobacco, supply chain issues; you name it, we experienced that hurdle. This product is curated specifically for our customers. We know they will love it and are so proud to share it with them!”

The new margarita joins a lineup of other products from Rosalita’s: house-made chips, creamy queso, fresh salsa and their popular jalapeño ranchero dip.

 

A bottle of Rosalita's Margarita now available at Dierbergs

 

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Dierbergs Markets, a fourth-generation family grocery store, with roots traced back to a country store was founded in West St. Louis County in 1854. Dierbergs prioritizes serving our customers and our communities; and today, employs more than 3,500 Associates in 25 St. Louis metropolitan-area stores and one location at Missouri’s Lake of the Ozarks.

 

Dierbergs Media Contact:
Jamie Collins
636-532-8884
collinsj @ dierbergs.com

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